Zain Kahn on Twitter: "1. A character: • Choose your target customer • Identify what they want • Make this the centre of your story Example: Nike chose underrepresented girls who want
10 ejemplos de Storytelling y por qué han tenido éxito • GITNUX
Anuncio Nike Running - Encuentra tu grandeza - YouTube
Marcas Con Propósito. Del “storytelling” Al “storydoing” • Impacto Positivo
Nike olympics ad 2016, Rio Olympics, Find you greatness, brand storytelling, Kettle Fire Creative | Nike campaign, Brand story, Nike quotes